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Topics
"Directions for development of the modern trade in Bulgaria - trends and perspectives"

3 - 4 June 2010

In the times of recession, financial worries and insecurities, the FMCG sector is also affected by the changes in the consumer behavior. However we will not dwell on the economic difficulties, but will instead look into the future after their end and the opportunities, which lay ahead of you and your business.

The conference of the PROGRESSIVE MAGAZINE themed "Directions for development of the modern trade in Bulgaria - trends and perspectives" will provide you with the opportunity to meat with colleagues from the FMCG sector and to hear the opinions of leading Bulgarian and international experts on the current situation and its future.

Representatives of analysis and marketing companies, top managers of retail chains, distributors, producesr, importers and other experts will share with you their experience, observations and forecasts for the trends and the perspectives of the modern trade in Bulgaria.

The goal of our conference is to give you new information and points of view, new ideas for the development of your business and, last but not least, is the perfect opportunity to establish new contacts and future business partnerships.


The information on the website will be updated on regular basis!
Speakers
Speacial guest - speaker

Special guest speaker
Jean Jacques Vandenheede Senior Retail Industry Analyst ACNielsen Europe


Topic: How are markets behaving in troubled times (Format evolutions in retail, Cohabitation of manufacturer and retail brands, New ways to connect with the consumer).

Rowland Heming Director Business Development Design Board (Brussels – Geneva – Sofia)

Topic: Stepping up to the mark – tactics for brand success in the retail environment;
Guest - speakers

Kalin Tzvetanov, Managing Director Intelligent Systems Bulgaria

Topic: The business environment is evolving and so are your customers. What about you?

Orlin Dochev, Managing Director Next Consult

Topic: The business environment is evolving and so are your customers. What about you?

Alexander Camparevic Executive Director Piccadilly supermarkets

Topic: ADDED VALUE IN RETAIL How to continue to win our clients

Tsonka Ivanova Manager of the deparment „Marketing and supplies“ dm Drogeriemarkt

Topic: Тhe dm philosophy on modern trade

Mr Nikola Košutić Research Analyst – ex-Yugoslavian Markets Euromonitor International

Topic: Retailing industry outlook in Eastern Europe

Dr. Boian Kutevski, Director Marketing Operations Lavena Merchandising

Topic: Recovery product and brand management: the nine lives of the FMCG sector

Stoian Mihaylov Manager Synovate Bulgaria

Topic : “To buy or not to buy?” – in the footsteps of a buyer

Hristo Stanev National supervisor Merchandising department Reexe Ltd.

Topic: The chains are from Mars, the suppliers – from Venus

Toby Iles Deputy Editor Central & Eastern Europe Economist Intelligence Unit

Topic: The recovery and potential of Bulgarian retail

Gergana Marinova Junior consultant – researcher Household Panel GfK Bulgaria

Topic: Consumer trends in the age of “retailization”

Maya Gerasimova Marketing Director Bella Bulgaria

Topic: Win-win relations between producers and retail chains.

Assoc. Prof. Veselka Duleva MD, PhD Head of Department Public Health Nutrition National Center of Public Health Protection Ministry of Health

Topic: Labeling – important element for successful retailing

Associate Professor Dr. Bistra Vasileva Marketing department University of Economics - Varna

Topic: Marketing strategies for positioning in the retail chains: trends and perspectives
Speaking Opportunities
To find out more about speaking opportunities at PROGRESSIVE Conference please contact:

Katya Dzhatova
Tel. 00359 2 944 35 63
e-mail:
k.dzhatova@cmg-bg.com

The information on the website will be updated on regular basis!