
Georgi Todorov, CEO, ReExe
Attracting and retaining Smart Shoppers - the challenges of the modern retail outlet
Georgi Todorov has an extensive experience in organizing sales seminars and trainings in the FMCG, DIY and PHARMA sectors. He has been a Sales Manager in a number of Bulgarian companies for import, export, distribution, and production of goods – he has been responsible for development of marketing strategies and trading policies, development and training of trading teams, coordination and control of the trade representatives and marketing and accounting. For the last three years Georgi has been training the export departments of leading Bulgarian manufacturers.
Currently he is a sales mentor and personal coach for a large group of sales professionals. He specializes in the development of organizational models for sales and distribution of goods and services.
Georgi is also the author of training materials and professional guides for the FMCG professionals.
Ten years ago, Georgi was one of the initiators of the introduction of new services and methods for consumers counting in stores / traffic counting. Today, ReExe devices for people counting provide real-time data from over 2,000 stores in the country, and Georgi's team performs controlling at over 12,000 point of sales per year in Bulgaria.